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Thursday, July 03, 2008

Microsoft Buys Online Concern

Slashdot It! Microsoft said on Tuesday that it would buy Powerset Inc., an Internet search company, the latest in a string of acquisitions aimed at bolstering its position online. Powerset, based in San Francisco, designs “semantic search” technology that contextualizes search queries to improve results. The size of the deal was not disclosed. Over the last two years, Microsoft, based in Redmond, Wash., has spent roughly $8 billion on Internet buyouts, as well as $500 million trying to grow internally. So far this year, nine of Microsoft’s 15 acquisitions have been in the Internet sector. Microsoft’s rush of acquisitions underscores the urgency it feels in the Internet market, where it is a distant third in Internet search, far behind Google, which was used for 68 percent of all United States searches in May. This year, an effort to plug that gap by buying or joining forces with Yahoo, a move that would have vaulted Microsoft into the No. 2 spot, faltered. Get Daily Updates via Email Protect your computer with Windows Onecare

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