Michael Moore is a film maker that loves controversy and his new eagerly awaited movie ‘Sicko’ is causing some of it’s own having been leaked onto p2p networks like BitTorrent two weeks before it’s official release date.
Sicko is Oscar Winner Moore’s latest creation about 45 million people with no health care in the richest country on earth the USA. A reporter reportedly downloaded a copy of the movie around June the 14th around two weeks before it’s official release date of 29th June.
Moore had also allegedly hidden a copy of the movie ‘Sicko’ in Canada in case the federal government decided to impound it over an apparently unauthorized trip to Cuba made during its filming. It doesn’t look although Moore will have to worry about people seeing his movie now though.
If the breach is as wide as it appears — and this reporter downloaded a copy and watched it late Thursday night with ease — Moore, and his distributor, The Weinstein Company, have a every film maker’s worst marketing nightmare on their hands — how to persuade people to go to the theater to see a show that’s available free on the Internet. Source: Advertising Age